Kerv, a prominent managed services provider, has announced a strategic partnership with the Retail Trust, the UK’s leading retail industry charity. The collaboration aims to bolster the well-being of retail workers by integrating advanced cloud technologies and customer experience (CX) solutions into the charity’s Helpdesk services, contact centres, and CRM systems.
This partnership underscores Kerv’s commitment to “putting people first” by leveraging technology to create meaningful social impact. In 2024, the Retail Trust delivered an impressive total social value of £90 million, offering vital health and wellbeing support to retail employees. By addressing issues that would otherwise burden public services such as the NHS, the charity’s initiatives have saved millions for the economy.
The partnership comes at a critical time. According to the Retail Trust’s latest Retail People Index, over two in five retail workers considered leaving their jobs during the summer, and 41% continued to work despite being physically or mentally unwell. Kerv’s technological expertise is expected to empower the charity in meeting these challenges effectively.
Alastair Mills, Executive Chairman of Kerv, emphasised the importance of the partnership:
“At Kerv, we understand the critical role technology plays in transforming businesses and improving lives. Partnering with the Retail Trust is a privilege, as it allows us to apply our cloud and digital expertise to improve the well-being of retail workers, who are essential to the UK economy. Together, we aim to ensure that retail employees not only receive the best support possible but also thrive in their careers, contributing to the overall success of the industry.”
Chris Brook-Carter, CEO of the Retail Trust, highlighted the importance of this collaboration:
“Kerv has helped support the Retail Trust’s purpose of creating a happier and healthier workforce by making our business more efficient. Our support for retail workers across the UK has never been more relevant or needed, and having the right technology partner is essential for us to meet the growing and ever-more complex needs of this workforce.”
This partnership reflects Kerv’s broader commitment to social responsibility and the transformative potential of technology. By enhancing the Retail Trust’s capabilities, Kerv is contributing to the long-term well-being of one of the UK’s most vital workforces.
The Retail Trust and Kerv’s collaboration not only aims to improve support services but also underscores the essential role of retail workers in the UK economy. With retail employees facing unprecedented challenges, this partnership marks a significant step in creating a healthier, happier, and more resilient workforce.